Reasons to create an e-commerce application
E-commerce is present in Brazilian life. Thus, more people rely on the Internet for shopping and hence more money through online shopping. The popularization of smartphones was influenced in this scenario. Why in this article you will check three arguments to create an application for your e-commerce. Follow us!
Adaptability of screens, sizes, and systems
For e-commerce to succeed in sales, you need to advertise the product to the customer with clarity, data accuracy, and a compelling look. All these increases as the odds are lower and the products to cart and close an account. However, it is common that sites are virtual cannot adapt to all screens, their different formats, sizes, and systems.
Ports designed to adapt to mobile screens may have difficulty viewing disparate dimensions, resolutions, and systems without unconcountering ads or omitting information unintentionally.
With an app, none of these problems exists. The application is perfectly adaptable to the operating system is not compatible with the flexible patterns for the screens of different models. It is a necessary vision for your customer to buy more.
Notifications bring the customer closer to the store
E-commerce sites need to be moved to locate the store URL in some way, either by entering the address in the browser or by clicking on links or advertisements. In the case of applications, the customer is much closer to e-commerce, even in day-to-day situations.
In an initial menu, whether it’s an iOS or no Android, the app icon for your virtual store is well accessible somewhere on the main screen, or organize within a folder. Less time, clicks and gestures are required to access an application rather than a website; so the application comes out ahead when it comes to sales by mobile.
In addition, the application has an advantage of publishing “push” in the upper bar of the user’s screen. It is a subtle, non-intrusive feature that may be responsible for winning some sales through promotions, special promotions, and custom rewards for the consumer.
Loyalty and convenience
In addition to winning new customers, the other one of the main properties of e-commerce should be to re-establish loyalty to customers already included in the company. An application can be an important one there. When you have your e-commerce application on the mobile phone, the customer is already required to at least search for the product you want in your app before even giving a Google. With a positive customer experience and with an efficient and simplified application for the user, the chances of him always looking for his e-commerce are greater.
The convenience and security of the application for your e-commerce are also highlighted. In a matter of data are likely to buy, pay and use a recorded address and card data to facilitate the process. The robustness of data security is also guaranteed, avoiding fraud, errors, and malware.
TotalCross is a platform designed to help you develop your applications more easily. With an efficient team prepared to develop the application for different operating systems (iOS, Android, Windows, Linux, and Mac), the platform is already present in more than 10 countries. You can create your first application with our Quick Start.
Now, you already know the strength of an application for your e-commerce. How about knowing more about our solution? Visit our site and check.